New research from Kantar SRDS and the James G. Elliott Co., Inc. now being released illuminates factors that affect the way media is planned and bought today. Samir "Mr. Magazine™" Husni's video interview with Steve Davis and Jim Elliott, presidents of the sponsoring companies, will help viewers see how they can increase ad sales revenues by applying these findings and selling the way today's buyers want to be sold.
You can get a copy of the full study by filling out the form on the left.
Read more about it in our latest issue of Ads and Ideas: /ads-ideas/2014/3/19/how-agencies-plan-and-buy-today.html
More buzz about this study:
Mr. Magazine's™ Blog: http://mrmagazine.wordpress.com/2014/03/18/when-in-comes-to-ads-ad-agencies-and-ad-sales-today-mad-men-dont-exist-the-mr-magazine-interview-with-stephen-davis-and-james-g-elliott/