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Current Company News | Newsletters | Articles | Speeches | Presentations
Current Company News
The James G. Elliott Company has recently added several new clients to the company's portfolio:
April 2009
The Christian Science Monitor
The James G. Elliott Co., Inc. has been chosen to be the exclusive advertising sales organization for The Christian Science Monitor's recently launched weekly magazine and all digital products. For 100 years, the Monitor has been one of the world's most influential news organizations, with seven Pulitzer Prizes and scores of Overseas Press Awards to its credit. The Monitor is currently one of the Top 10 most-referred news sources on Google News and 1 of only 7 sources for Yahoo News' Top Stories - the web's largest news portal.
March 2009
Discover Magazine
The Elliott Company's client roster now includes the award-winning Discover Magazine and recently redesigned DISCOVERmagazine.com. Discover's 2008 awards include recognition for outstanding photography as well as editorial. Discover's mission is to enable readers to lead richer lives, through better understanding of themselves, their world and their universe.
January 2009
National Review
The National Review is considered one of the leading political opinion magazines in the U.S. TNR has outsourced its ad sales for the magazine and web site to the Elliott Company.
In addition, The National Review has announced a joint advertising effort with The New Republic (another Elliott Co. publication), giving advertisers the opportunity to reach both sides of the political aisle. Combined, these two magazines deliver the most influential audience in Washington D.C.
April, 2008
GOOD INK: In the April 2008 issue of FOLIO Magazine, an article entitled "Working With Independent Sales Reps", quoted Jim Elliott's recent "Checklist for Selecting a Rep Firm" that originally had appeared in the Fall 2007 edition of Ads & Ideas. If you are interested in seeing that list, you may download it here .
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Ads & Ideas
James G. Elliott Company newsletters
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Download Adobe Acrobat Reader here.
- Winter 2009
"What is Really Happening in the Ad Sales Arena Today?"
- Summer 2007
"Outsourcing Sales: If You Are Considering It, Can Your Organization Handle It?""
- Fall 2007
"Choosing Your Out-sourcing Partner"
- Spring 2005
"Advertising Sales: past, Present and Future"
- Fall 2004
"20 is Young for a Salesperson, but Not for a Sales Company"
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Articles written by Jim Elliott
Click on the article you wish to view.
- "Outsourcing Sales: If You Are Considering It, Can Your Company Handle It?"
- “Readership That Gets Noticed”, Association Publishing, November/December 2005
- “Strength in Numbers”, Association Publishing, May/June 2004
- “Getting the Word out to Advertisers”, Association Publishing, July/August 2003
- “In Full Force”, Association Publishing, January/February 2003
- “A Good Fit”, Association Publishing, January/February 2002
- “Media Buyers, What Makes ‘Em Tick”, Association Publishing, May/June 2001
- “Attracting New Advertisers”, Association Publishing, May/June 2000

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Speaking Engagements by Jim Elliott
November 6, 2007, Chicago ABM Top Management 2007 Conference
November 15, 2006, Chicago
SNAP (Society of National Association Publications) Conference
“Know (your audience) and Sell (your ads)--updated”
http://www.snaponline.org/public/articles/ElliottGoldPresentation.pdf 
October 24, 2006, New York
The Folio: Show
"Recruiting Top Talent - How to find, screen, inspire and retain top performers."
http://www.folioshow.com/page.asp?prmID=91
June 14, 2006, Washington, D.C.
SNAP (Society of National Association Publications) Conference
“Know (your audience) and Sell (your ads)”
http://www.snaponline.org/public/articles/ElliottGoldPresentation.pdf 
March 27, 2006, Chicago
The Folio: Summit Pre-Conference Workshop—Association Day
“Manage the Association Publishing P&L” (powerpoint)
Presentations by Jim Elliott
May 18, 2009
MPA-IMAG Independent Magazine Conference in Boulder, CO
"Outsourcing: Strategy or Necessity" 
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