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The James G. Elliott Company has recently added several new clients to the company's portfolio:


June 2009
Folio: Media Mavericks - "A year in, The Christian Science Monitor's strategic shift is showing promise."
How the James G. Elliott Co., Inc. helped The Christian Science Monitor save $80,000 per year.

April 2009
The Christian Science Monitor
The James G. Elliott Co., Inc. has been chosen to be the exclusive advertising sales organization for The Christian Science Monitor's recently launched weekly magazine and all digital products. For 100 years, the Monitor has been one of the world's most influential news organizations, with seven Pulitzer Prizes and scores of Overseas Press Awards to its credit. The Monitor is currently one of the Top 10 most-referred news sources on Google News and 1 of only 7 sources for Yahoo News' Top Stories - the web's largest news portal.

March 2009
Discover Magazine
The Elliott Company's client roster now includes the award-winning Discover Magazine and recently redesigned DISCOVERmagazine.com. Discover's 2008 awards include recognition for outstanding photography as well as editorial. Discover's mission is to enable readers to lead richer lives, through better understanding of themselves, their world and their universe.

January 2009
National Review
The National Review is considered one of the leading political opinion magazines in the U.S. TNR has outsourced its ad sales for the magazine and web site to the Elliott Company.

In addition, The National Review has announced a joint advertising effort with The New Republic (another Elliott Co. publication), giving advertisers the opportunity to reach both sides of the political aisle. Combined, these two magazines deliver the most influential audience in Washington D.C.

April, 2008
GOOD INK: In the April 2008 issue of FOLIO Magazine, an article entitled "Working With Independent Sales Reps", quoted Jim Elliott's recent "Checklist for Selecting a Rep Firm" that originally had appeared in the Fall 2007 edition of Ads & Ideas. If you are interested in seeing that list, you may download it here .

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Ads & Ideas

James G. Elliott Company newsletters
Click on the issue you wish to view.
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• January 2010  
  "Magazines: Main Course or Appetizer?"

• Summer 2009  
  "Fighting Fires?"

• Winter 2009  
  "What is Really Happening in the Ad Sales Arena Today?"

• Fall 2008  
  "Do's and Don'ts for Rocky Times" 

• Summer 2008  
  "The Brand" 

• Winter 2008
  "It Isn't Brand New to Everyone" 

• Summer 2007  
  "Outsourcing Sales: If You Are Considering It, Can Your Organization Handle It?"" 

• Fall 2007  
  "Choosing Your Out-sourcing Partner" 

• Fall 2006
  "Still 'Here to Stay'" 

• Spring 2006
  "Are Magazines Here to Stay?" 

• Winter 2005/2006  
   "Preselling thru Marketing" 

• Summer 2005
  "Media Buying: Past, Present and Future" 

• Spring 2005
  "Advertising Sales: past, Present and Future" 

• Fall 2004
  "20 is Young for a Salesperson, but Not for a Sales Company"

• Summer 2004  
  "Is More Still a Good Thing?" 

• Winter 2003/2004
  "It's What We Do"

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Articles written by Jim Elliott

Click on the article you wish to view.

• "Magazines Aren't Broken - The Industry Is"


• "Outsourcing Sales: If You Are Considering It, Can Your Company Handle It?"
   
• “Readership That Gets Noticed”, Association Publishing, November/December 2005
   
• “Strength in Numbers”, Association Publishing, May/June 2004
   
• “Getting the Word out to Advertisers”, Association Publishing, July/August 2003
   
• “In Full Force”, Association Publishing, January/February 2003
   
• “A Good Fit”, Association Publishing, January/February 2002
   
• “Media Buyers, What Makes ‘Em Tick”, Association Publishing, May/June 2001
  
• “Attracting New Advertisers”, Association Publishing, May/June 2000

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Speaking Engagements by Jim Elliott

April 25, 2010 Interview by Samir Husni, "Mr. Magazine"
The One Minute Advisor: Be Reader Centric and Not Magazine Centric