2016 Study of Media Planning and Buying

A study conducted jointly by Kantar Media and James G. Elliott Co., Inc. to understand the challenges today's Media Planners, Buyers and Sellers face, and to discover areas where expectations are misaligned.

Publisher's Guides and Decks based on both Planners/Buyers and Sellers questionnaires are available for free download here:

Main | Checklist for Outsourcing Sales »

6 Frequently Asked Questions for James G. Elliott

Question 1: Tell me about the James G. Elliott Company

Question 2: Are you more like a rep firm or internal sales?

Question 3: Is there a concern about the loss of control when organizations outsource sales to your company?

Question 4: How do you report on your sales activity to the client?

Question 5: What surprises customers when working with the James G. Elliott Co., Inc.?

Question 6: When should you call the James G. Elliott Co., Inc.?


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    Diwali (or Deepavali, the "festival of lights") is an ancient Hindu festival celebrated in autumn (northern hemisphere) every year. Diwali is the biggest and the brightest festival in India. The festival spiritually signifies the victory of light over darkness
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